University of Ontario
The University of Ontario reached out to NexToronto Consulting, to develop a new website. Having created many websites for NexToronto they were aware of my extensive experience in executing government projects and approached me to complete this project. I met with the client and developed a strategy, gathered the required content and developed a site to perfect execution.
Benefits of WordPress Website for a University or College
The main purpose of the website was to provide a platform for communication for the students of the University of Ontario.
Platform for Communication between the Student and University
The main idea behind the website is to students to their desired area of the website through design, a multi-level navigation, search, events and content organization. To do that you must first define who those students are and what their needs are. We accomplished this by carefully placing relevant content in the right areas of the site. At the end of the day, communication is what is important and simplifying that process.
WordPress Web Development for Schools and University
The technical details of the project consisted of:
Photo editing for University or College
Headers and background images were created using the primary color scheme of blues and white in Photoshop and Illustrator.
Editing Copy to follow HTML5 Document Outline Standards for Schools and University
Long paragraphs were chopped down to bite-size chunks for visitors to quickly understand. The body copy was also organized using HTML5 outline principals so search engines can easily understand what the website is about.
Color scheme for Schools and University
Color scheme was chosen based on a sampling of the colours in UOITSU logo. This is the base of UOITSU branding and used in all communications.
Events Listing Setup for Schools and University
An event calendar software was installed, designed to their color scheme, configured and embedded into the website.
Google Maps Embedding for Schools and University
Google map was installed and configured for the University’s multiple locations and then embedded onto the website.
Page Speed and Caching for Schools and University
All websites regardless of features and complexity require some level of optimization to give the fastest and best experience possible. This includes configuring WordPress, themes, plugins and website hosting for the best possible results.
Blogging for Schools and University
A blog section was custom designed to promote ideas, news and events. This keeps their students updated on all school events both optional and mandatory.
The Project Request
University of Ontario made a request to have us develop a new website using the WordPress platform to allow for blogging and easy updates.
The Project Solution
The solution for University of Ontario was to create a website with custom updatable sections using WordPress as their backend. Along with Technical SEO, security, optimization and training.
The Project Result
The result was a beautifully designed website with search, events, products and multimedia content that can be updated with a few clicks.
The Project Conclusion
In the end, University of Ontario was overjoyed with the website because we had hit the mark. It is exactly, the look, feel and functionality they were looking for.
Related Case Study
NexToronto is a Toronto web design company that specializes in WordPress development, eCommerce development and internet marketing.